Marketing
Why study marketing online through OSU?
Marketing is an exciting, always-changing, business discipline that plays a vital
role in the success of any organization. Marketing professionals are responsible for
identifying customer needs through marketing research, developing new products and
services to satisfy customer needs, building brands and communicating with potential
customers through advertising and promotions, and using research and analytics to
gauge customer behaviors with products and services. OSU’s online marketing program
was ranked the No. 1 Best Online Marketing program for 2018-2019.