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Why study marketing online through OSU?

Marketing is an exciting, always-changing, business discipline that plays a vital role in the success of any organization. Marketing professionals are responsible for identifying customer needs through marketing research, developing new products and services to satisfy customer needs, building brands and communicating with potential customers through advertising and promotions, and using research and analytics to gauge customer behaviors with products and services. OSU’s online marketing program was ranked the No. 1 Best Online Marketing program for 2018-2019.


The Spears School of Business offers online programs as an alternative way to earn a degree. We believe that students should have access to high-quality, affordable education, regardless of their schedule or location. Online courses are available 24/7, and are designed with multimedia content and virtual activities to promote student collaboration.


Career Paths

Students studying marketing gain the skills necessary to pursue a career in:

  • Professional sales
  • Services marketing
  • Event marketing
  • Market research



Prospective online undergrad students apply through the application portal. Completing the application accurately and taking time to answer the essay questions will maximize your opportunities at OSU. The online application also serves as your application for eligible scholarships at OSU.


If you have questions about the application process call the OSU Office of Undergraduate Admissions at 405-744-5358. We will help guide you through the process if something is confusing or unclear.




OSU offers undergrad online degree programs at a block rate tuition structure for 12-18 credit hours. All undergrad students are eligible for scholarships awarded through the university and college.

2020-2021 Estimated Cost
  Resident Non-Resident
Tuition $178.55 $695.90
Fees $243.05 $243.05
Total $421.60 $938.95
Set semester block rate tuition & fees (12-18 hrs) $4,509.00 $12,269.25
* This is only an estimate of costs, based on currently approved 2020–2021 rates. Cost estimates do not include textbooks or exam and course fees. Costs will vary if coursework is not fully completed online. Active-duty military may qualify for resident tuition rate. Tuition and fees are subject to change at any time without prior notice. Full disclaimer





Scholarships and Financial Aid

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